BB's Coffee & Muffins launches its 'Mothership'
BB's Coffee & Muffins has unveiled its new state-of-the-art food truck. The franchise has invested €300,000 in the truck, which was termed 'BB's Mothership' and can travel around providing hot beverages and a wide variety of freshly baked goods to sporting events, concerts and festivals across Ireland.
The unit is capable of serving large volumes of people with quality products, baked and prepared fresh on site each day and has a fully fitted juice and smoothie bar serving freshly squeezed juices and smoothies.
The inspiration for developing a full service BB's Mobile Café came from David O'Connor, General Manager of BB's Coffee & Muffins. He says: 'Having been to a number of sporting events, concerts and festivals over the years, I wanted to be able to go one place where I knew that the quality and freshness would be there. I didn't want to have to go to three or four stalls to find exactly what I was looking for.'
The BB's Mothership had its inaugural run at Cois Fharraige in Co. Clare last year and was an instant success. Yvonne Neeson, Marketing Manager of BB's Coffee & Muffins Ireland, comments: 'As you might remember it wasn't a particularly sunny weekend, we had rain and wind pretty much throughout. We couldn't believe how busy we were and we were delighted by the reception and comments from customers at the event.'
At the end of last year, BB's Mothership also served thousands of Munster fans at Thomond Park. The Mothership was such a huge success with event goers that now BB's Coffee & Muffins are serving their products throughout Thomond Park at standalone kiosks as well as outside the Park as supporters flood into the venue. Yvonne adds: 'The buzz at Thomond Park at sporting events is incredible, it's great to be able to serve keen sports fans both inside the park at our kiosks as well outside as they queue in anticipation to enter the grounds.'