Platinum Wave secures master license for Baguette Express

Independent franchise consultancy Platinum Wave has successfully secured master licensees for Baguette Express in the Republic of Ireland and United Arab Emirates.

Baguette Express is an award winning franchise with 60 outlets throughout the UK. With Food On The Go brands being in increasing demand, the company has also developed a kiosk model within shopping centers and business parks as well as investing heavily in a sophisticated till system that enables detailed analysis of takings and shop trends remotely.

Suzie McCafferty, Managing Director of Platinum Wave said: “I am delighted to be working with the Baguette Express management team on their international recruitment & development campaigns. Having successfully appointed master licensees for UAE and Eire we are now seeking suitable partners in the Gulf, Asia, Europe including the Netherlands, Baltics and Scandinavia, India, Pakistan, South Africa, Canada, New Zealand and Australia.”

She added: “Country and regional master franchise licenses range from £150,000 to £350,000 and additional working capital is required to grow and develop the Baguette Express brand and network in each country. Extensive training, operational and marketing support for each country is provided by the Baguette Express team.”