World's No.1 pet grooming franchise launches in Ireland

The world's largest pet grooming franchise, Aussie Pet Mobile is launching in Ireland with the appointment of Paul Fagan as Master Franchisee for Ireland and the UK.

Fagan is well qualified to develop Aussie Pet Mobile throughout the UK and Ireland having grown Action International in Ireland as Master Franchisee and winning the 2005 'Service Franchise of the Year', awarded by the Irish Franchise Association.

Fagan's plan is to establish 50 franchises in Ireland. 'This is a very exciting business as we have seen a huge increase in spending on pets and pet products in Ireland, amounting to approximately €250 million annually. This is a rapidly expanding marketplace and we are looking forward to building the Aussie Pet Mobile Business in both Ireland and the UK.'

According to Fagan, the franchise is hugely successful in the US, Japan and Australia because the client target market are people with pets who are time poor, but happy to pay for someone to visit their home and pamper the pooch. Founded in 1996 in Sydney Australia by Ian Moses, Aussie Pet Mobile is the world's fastest growing pet grooming franchise with more than 300 franchisees in four countries. 'This is a great opportunity for people from financial, marketing or corporate management backgrounds,' says Fagan.

'Franchisees hire and train groomers to carry out the actual grooming while they concentrate on generating business in their exclusive territory. When franchisees follow the marketing formula they achieve at least a 70 per cent repeat customer retention rate. People and their pets love what we do and use our service again and again... '

Aussie Pet Mobile is a scaleable business with no need for retail premises. Once one van is fully booked with appointments, you simply add another. Fagan would like to hear from highly motivated and successful business owners who can see the huge potential of this business and want to build a sustainable cash flow.