A cut above the average in fitness franchising

Since its arrival in Southern Ireland, Cuts™ Fitness For Men has demonstrated significant growth with 16 gyms currently in operation. In light of this success we have joined forces with ex-Liverpool football player Kenny Dalglish to develop Cuts™Fitness For Men in Northern Ireland. Over the next few years we plan to open 20 gyms, giving men in every community throughout the region the opportunity to enjoy a healthier lifestyle.

Cuts™Fitness For Men is the fastest growing men's fitness franchise in the world. It features the Body Cuts™System, a comprehensive, 30-minute circuit training and cardiovascular-based workout, that appeals to men who don't have the time to spend hours in a traditional gym.

Since the opening of the first fitness centre in 2003 by health and fitness fanatic John Gennaro, over 300 franchises have been acquired. The company expects to have over 350 by the end of 2007. Cuts™Fitness For Men was hailed as one of Entrepreneur magazine's 'Hot, New Franchises' for 2005 and 2006.

Most people join gyms because it improves their quality of life, yet an overwhelming percentage of men don't regularly participate in fitness programmes, which is the key to longevity. Many men don't go to gyms because they feel overwhelmed, even a bit intimidated. Others simply don't have the time to dedicate to a workout. Traditional health clubs are slightly restricted in their opportunities to create a community environment in their clubs, due to sales quotas and targets. The retention rate in this type of club is at an all time low. This is where Cuts Fitness is different.

We create a very motivating and interactive environment for our members. We encourage continual development through monthly health reviews and specific challenges in and outside of the club. In addition, members can benefit from having a personal trainer every session at no extra cost.

At Cuts we provide total body strength training through the use of hydraulic resistance and weight training. Hydraulic resistance enables the user to target opposing muscle groups within the same movement, making it a great workout for sports teams, golfers, boxers - anyone in fact. We opened our first gym in January and within three weeks five of our members had shed a stone in weight. We now also open our doors to sports teams four nights a week.

This is a fantastic opportunity to build and grow your own business where you live and work, and to contribute to the development of your community through jobs. The franchise costs £17,500, excluding working capital, which includes marketing and sales strategies, and an operations manual.

We're looking for individuals from a fitness background, with the self-motivation and enthusiasm needed to drive this concept forward.